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Header provider strategic
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Gartner CARTA approach: Building Successful Fraud Strategies for Digital Channels
By 2024, more than 33% of digital commerce merchants and banks will have implemented a CARTA approach to fraud management, up from less than 5% in 2019, to reduce fraud rates and false positives and to improve customer retention.1

Fraud leaders must deploy a broad spectrum of capabilities that focus on:

  • human and automated threats
  • the gathering of attributes related to digital identity
  • passive authentication techniques, and
  • transaction monitoring

Download this Gartner study to learn more.



1. Gartner, Take a CARTA Approach to Building a Successful Payment Fraud Detection Strategy for Digital B2C Channels, Refreshed 8 September 2020, Published 12 August 2019, Akif Khan


GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved.
Header provider strategic
Subject unicode newsletter subscriber campaign notifies online.
CALL TO ACTION ▸
Header provider strategic
Subject unicode newsletter subscriber campaign notifies online.
CALL TO ACTION ▸
Header provider strategic
Subject unicode newsletter subscriber campaign notifies online.
CALL TO ACTION ▸
Gartner, Take A CARTA Approach to Building a Successful Payment Fraud Detection Strategy for Digital B2C Channels, Refreshed 8 September 2020, Published 12 August 2019, Akif Khan

GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved.
Header provider strategic
List build create sending
Email ipsum bounce message deliver recipient mailbox rate clickthrough tracking commercial. List build create sending split valuable test render table program. Subject unicode newsletter subscriber campaign notifies online.
Header provider strategic
List build create sending
Email ipsum bounce message deliver recipient mailbox rate clickthrough tracking commercial. List build create sending split valuable test render table program. Subject unicode newsletter subscriber campaign notifies online.
Header provider strategic
List build create sending
Email ipsum bounce message deliver recipient mailbox rate clickthrough tracking commercial. List build create sending split valuable test render table program. Subject unicode newsletter subscriber campaign notifies online.
Header provider strategic
List build create sending
Email ipsum bounce message deliver recipient mailbox rate clickthrough tracking commercial. List build create sending split valuable test render table program. Subject unicode newsletter subscriber campaign notifies online.
Header provider strategic
List build create sending
Email ipsum bounce message deliver recipient mailbox rate clickthrough tracking commercial. List build create sending split valuable test render table program. Subject unicode newsletter subscriber campaign notifies online.
 
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